保持饥渴,保持愚蠢 (2005)
Stay Hungry, Stay Foolish (2005)

原始链接: https://stevejobsarchive.com/stories/stay-hungry-stay-foolish

史蒂夫·乔布斯2005年在斯坦福大学的毕业典礼上发表了一篇出人意料地具有影响力的演讲,目前已被观看超过1.2亿次,甚至激励勒布朗·詹姆斯和他的骑士队在NBA中实现逆转。 这篇演讲由一位大学辍学生发表,没有侧重于技术方面的建议,而是以爱、失去和真实性等普遍的人类经验为中心。 乔布斯亲自撰写了这篇演讲,抵制了苹果公关团队的意见,尽管最初对在著名大学发表演讲感到焦虑——学生们实际上更喜欢乔恩·斯图尔特作为演讲者! 他借鉴了个人故事,将其框架为“我生命中的三个故事”,以强调过有意义的生活并拥抱自己独特的视角。 这篇演讲的力量在于它的简单和诚实,这反映了乔布斯对技术“人文主义”的信念,也是坚持自我重要性的证明,即使时间有限。

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原文

To celebrate the 20th anniversary of Steve’s commencement address at Stanford, we are sharing a newly enhanced version of the video below and on YouTube. It is one of the most influential commencement addresses in history, watched over 120 million times, and reproduced in media and school curricula around the world. The talk even helped inspire an unlikely NBA title comeback for the Cleveland Cavaliers when LeBron James played a clip from it in the locker room before a critical game three against the Golden State Warriors in 2016.

It’s not an obvious candidate for a classic. A commencement address by a college dropout. A talk aimed at 22-year-olds that warns “You will gradually become the old and be cleared away.” A text as shadowed by reality as soaring with inspiration: “Your time is limited, so don’t waste it living someone else’s life.”

It is a speech by a tech founder who scarcely mentions technology. A few years earlier, Steve told an interviewer, “People sometimes forget that they are very unique and that they have very unique feelings and perspectives. The whole computer industry wants to forget about the humanist side.” Steve had not forgotten. At Stanford, under the guise of great simplicity—“Today I want to tell you three stories from my life”—Steve touches on fundamental truths that make us human: love, death, fear, authenticity, hope.

The talk generated no small measure of anxiety for Steve. He had attended Reed College for only a few months before dropping out; now he would be speaking to graduates of one of the world’s top research universities, a place that meant a great deal to him. An intensely private man, Steve was not in the habit of talking about his personal journey—but he knew the occasion required it. 

He did not know he wasn’t the students’ top choice for a speaker. They wanted comedian Jon Stewart, who had given a popular commencement address the year before. Arnold Schwarzenegger, movie star-turned-governor of California, was the third choice.

In the six months between the invitation from Stanford president John Hennessy and commencement, Steve sent himself notes, outlines, and drafts of ideas. As the date grew closer, the PR team at Apple began offering suggestions. He did not use them. Steve requested ideas from the four senior class co-presidents; they sent him thoughts and didn't hear back. He asked friends for advice. In the end, in the final weeks before graduation, Steve, working in close consultation with his wife Laurene, wrote the speech himself.

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