克劳德设计
Claude Design

原始链接: https://www.anthropic.com/news/claude-design-anthropic-labs

## Claude Design:人工智能视觉创作 Anthropic Labs 发布了 **Claude Design**,一款新工具,允许用户与 Claude 协作创作视觉内容,例如设计、原型和演示文稿。它由先进的视觉模型 Claude Opus 4.7 提供支持,目前正处于研究预览阶段,适用于 Claude Pro、Max、Team 和 Enterprise 订阅用户。 Claude Design 通过将文本提示、上传的文件甚至网站截图转化为初步设计,简化设计流程。用户可以通过对话、直接编辑和自定义控件来完善这些设计,Claude 会自动应用已建立的品牌设计系统。 主要用途包括快速原型设计、线框图制作、创建推介文稿、营销材料,甚至复杂的、代码驱动的原型。一个关键特性是与 **Claude Code** 的无缝衔接,用于实现。协作功能内置组织范围的共享和导出选项,可导出到 Canva、PDF 和 PPTX 等平台。 早期用户报告显示,Claude Design 显著节省了时间——将原本需要数周的任务缩短为简单的对话——并提高了品牌一致性。Claude Design 旨在赋能设计师和非设计背景的用户,快速可视化和迭代想法。

Anthropic的新“Claude Design”工具引发关注,看起来像一个分层Figma线框图,用于快速设计原型。用户可以在初始生成后进行细微调整,例如字体大小。 该工具的发布引发了关于其对现有设计平台潜在影响的争论。一些人认为它可能直接与Canva竞争,尽管Canva本身提供了一段支持性引言——一些人对此合作表示怀疑,并提到了过去的技术合作,如IBM和微软。 讨论的中心是该工具的目标用户——很可能是Figma用户——以及人工智能生成的设计是否真正可以被认为是“原创的”。另一些人认为,即使对于经验丰富的设计师来说,快速迭代设计变体也很有价值。问题仍然是:这是否可能成为Figma、Canva、PowerPoint和Keynote等成熟玩家的“杀手级”应用?
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原文

Today, we’re launching Claude Design, a new Anthropic Labs product that lets you collaborate with Claude to create polished visual work like designs, prototypes, slides, one-pagers, and more.

Claude Design is powered by our most capable vision model, Claude Opus 4.7, and is available in research preview for Claude Pro, Max, Team, and Enterprise subscribers. We’re rolling out to users gradually throughout the day.

Design with Claude

Even experienced designers have to ration exploration—there's rarely time to prototype a dozen directions, so you limit yourself to a few. And for founders, product managers, and marketers with an idea but not a design background, creating and sharing those ideas can be daunting.

Claude Design gives designers room to explore widely and everyone else a way to produce visual work. Describe what you need and Claude builds a first version. From there, you refine through conversation, inline comments, direct edits, or custom sliders (made by Claude) until it’s right. When given access, Claude can also apply your team’s design system to every project automatically, so the output is consistent with the rest of your company’s designs.

Teams have been using Claude Design for:

  • Realistic prototypes: Designers can turn static mockups into easily-shareable interactive prototypes to gather feedback and user-test, without code review or PRs.
  • Product wireframes and mockups: Product Managers can sketch out feature flows and hand them off to Claude Code for implementation, or share them with designers to refine further.
  • Design explorations: Designers can quickly create a wide range of directions to explore.
  • Pitch decks and presentations: Founders and Account Executives can go from a rough outline to a complete, on-brand deck in minutes, and then export as a PPTX or send to Canva.
  • Marketing collateral: Marketers can create landing pages, social media assets, and campaign visuals, then loop in designers to polish.
  • Frontier design: Anyone can build code-powered prototypes with voice, video, shaders, 3D and built-in AI.

How it works

Claude Design follows a natural creative flow.

Your brand, built in. During onboarding, Claude builds a design system for your team by reading your codebase and design files. Every project after that uses your colors, typography, and components automatically. You can refine the system over time, and teams can maintain more than one.

Import from anywhere. Start from a text prompt, upload images and documents (DOCX, PPTX, XLSX), or point Claude at your codebase. You can also use the web capture tool to grab elements directly from your website so prototypes look like the real product.

Refine with fine-grained controls. Comment inline on specific elements, edit text directly, or use adjustment knobs to tweak spacing, color, and layout live. Then ask Claude to apply your changes across the full design.

Collaborate. Designs have organization-scoped sharing. You can keep a document private, share it so anyone in your organization with the link can view it, or grant edit access so colleagues can modify the design and chat with Claude together in a group conversation.

Export anywhere. Share designs as an internal URL within your organization, save as a folder, or export to Canva, PDF, PPTX, or standalone HTML files.

Handoff to Claude Code. When a design is ready to build, Claude packages everything into a handoff bundle that you can pass to Claude Code with a single instruction.

Over the coming weeks, we'll make it easier to build integrations with Claude Design, so you can connect it to more of the tools your team already uses.

Get started

Claude Design is available for Claude Pro, Max, Team, and Enterprise subscribers. Access is included with your plan and uses your subscription limits, with the option to continue beyond those limits by enabling extra usage.

For Enterprise organizations, Claude Design is off by default. Admins can enable it in Organization settings.

Start designing at claude.ai/design.

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