TiVo 将对录制节目中的跳过广告功能收费
TiVo to charge money for skipping commercials in your own recordings

原始链接: https://cordcuttersnews.com/tivo-plans-to-end-free-automatic-commercial-skipping-in-november-tests-paid-premium-replacement-service/

从2026年11月2日起,TiVo将停止提供免费的“SkipMode”功能,该功能允许用户通过按键或自动触发跳过广告。这一TiVo体验中的长期核心功能将被一项名为“高级自动广告跳过”(Premium Auto Commercial Skip)的全新付费订阅服务所取代。 虽然该公司尚未披露这项新服务的定价,但在变更生效时将提供30天的免费试用。过渡期后,选择不付费的用户仍可使用传统的手动方式跳过广告,例如使用30秒跳过按钮或快进功能。 现隶属于Xperi的TiVo正在将重心从硬件转向广告技术和智能电视操作系统。此举迫使忠实的DVR用户重新考虑自动跳过广告的便利性是否值得支付额外的月费。该公司计划在未来几周内发布更多详细信息,包括支持的设备和费用。目前订阅用户无需采取任何行动,现有的SkipMode功能将保持有效,直至11月的截止日期。 *来源:Cord Cutters News*

最近有消息称,TiVo 计划通过跳过录制内容中的广告来获利,这一举动在 Hacker News 上引发了激烈讨论。许多用户对 TiVo 依然存在感到惊讶,并将此举视为“平台腐化”(enshittification)的典型案例——即公司优先考虑从被捆绑的用户身上榨取价值,而非提升产品质量。 评论者大都将其视为一场对抗现代广告侵入性的更广泛斗争,许多人将其描述为一种心理操纵。此次讨论凸显了主流用户与“技术达人”之间日益扩大的鸿沟,后者通过使用 SponsorBlock、定制 DVR 设置以及翻录内容等变通方法,以维护对自己硬件和时间的掌控权。 虽然一些用户主张采取政治和法律手段来遏制企业的越权行为和版权扩张,但另一些人则提倡个人脱离,认为在对抗侵入式广告的战争中,“获胜”的唯一途径是完全停止消费含有商业广告的内容。归根结底,该讨论反映了用户对那些为了优先考虑企业收入流而限制用户控制权的数字生态系统的深刻不满。
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原文

TiVo has begun notifying customers of a significant change to one of its longest-standing and most popular DVR features. Starting November 2, 2026, the current version of SkipMode that allows users to jump over commercial breaks with a single button press on the remote will no longer be available. The company is instead preparing to test a new paid add-on called Premium Auto Commercial Skip.

SkipMode has been a core part of the TiVo experience for years. After a supported show finished recording, the service added markers that let viewers leap from the end of one program segment directly to the start of the next, bypassing the ads in between. On newer TiVo Experience 4 devices, users could even set the feature to automatic so commercials were skipped without any remote interaction. The feature was limited to popular prime-time programming on major networks, typically appearing a short time after a show aired.

Under the new plan, that one-button and automatic functionality will disappear from the standard service. Viewers will still be able to skip commercials the traditional way by using the 30-second skip button or the fast-forward control on their remotes. Those manual methods have existed on TiVo boxes for more than two decades and do not rely on the company’s commercial-detection data.

In November, TiVo will offer a 30-day free trial of the new Premium Auto Commercial Skip service. After the trial ends, customers who want to keep the automatic or one-button skip capability will need to add it to their accounts for an extra monthly fee. The company has not yet published the price. Additional details about how the service works, which devices and recordings it will support, and exact pricing are scheduled to be sent to customers before the November 2 cutoff.

No immediate action is required from subscribers. Existing recordings that already carry SkipMode markers will continue to function as they do today until the change takes effect. After that date, new recordings will no longer receive the free skip data.

The shift comes as TiVo’s parent company, Xperi, has moved away from manufacturing new DVR hardware and focused more on its smart-TV operating system and advertising technology. Automatic commercial skipping has long been a selling point that distinguished TiVo from cable-operator boxes and competing DVRs. Making the most convenient version of that feature an optional paid add-on represents a notable change in the company’s relationship with its remaining DVR customers.

Many longtime users have relied on SkipMode as a primary reason to keep their boxes and service subscriptions active even as live-TV viewing has declined. The new structure will force those customers to decide whether the convenience of automatic ad skipping is worth an additional monthly charge or whether they will return to manually fast-forwarding through commercials.

TiVo has said it will provide more information in the coming weeks so households can evaluate the trial and the eventual paid option before the current free feature disappears. Until then, the familiar Skip button on TiVo remotes will continue to work as it has.

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