The trades picked up Sarandos’ line on Amazon’s Melania Trump doc (“For $40 million, I hope it’s great!”) and his denial that the president has had a chilling effect on programming.
I was also struck by Sarandos’ view of YouTube as a place to “cut your teeth on or develop an idea on” before coming to Netflix for better monetization — a view YouTube, which shares revenue directly with creators, would dispute.
He says he’s keeping an eye on creators in the “pro-am category that are making really interesting, compelling programming to watch, and YouTube doesn’t give them any money up front to make it, so they’re doing it all, all at their own risk.” The pitch: Come to Netflix, get paid, and de-risk.