The Future of Innovation Is Open: AOMedia Member Survey Highlights Adoption Trends

Wakefield, Mass. — Sept. 15, 2025 — The Alliance for Open Media (AOMedia), a global collaboration of innovators working together to define and deploy open standards that power the next generation of media experiences, today announced the upcoming launch of the next evolution in open video coding: AV2. Set for a year-end release, AV2 is not only an upgrade to the widely adopted AV1 but also a foundational piece of AOMedia’s future tech stack.

AV2, a generation leap in open video coding and the answer to the world’s growing streaming demands, delivers significantly better compression performance than AV1. AV2 provides enhanced support for AR/VR applications, split-screen delivery of multiple programs, improved handling of screen content, and an ability to operate over a wider visual quality range. AV2 marks a milestone on the path to an open, innovative future of media experiences.

“At AOMedia, we believe innovation thrives when it’s open,” said Dr. Pierre-Anthony Lemieux, Executive Director of AOMedia. “Our standards benefit from input from innovators worldwide and are developed under a royalty-free patent policy, bringing next-generation media experiences to more people, faster. We’re excited to share AV2 with the world, as we continue to lead the way in shaping the future of media through open collaboration.”

Survey Findings: Widespread Support of AV1 and Planned Adoption of AV2

In conjunction with its 10th anniversary, AOMedia released new member survey findings that underscore strong industry-wide support for its open innovation model and the widespread adoption of its technologies.

The survey found that 88% of members ranked AV1 as either “extremely critical” or “important” to their current or future product roadmaps. AOMedia’s Adoption Showcase illustrates the real-world benefits members are achieving through AV1 deployment. Looking ahead, 53% of AOMedia members surveyed plan to adopt AV2 within 12 months upon its finalization later this year, with 88% expecting to implement it within the next two years.

AOMedia invites new members to help shape the future of open, high-performance media standards. To learn more about membership opportunities, contact [email protected].

Launched in 2015, the Alliance for Open Media (AOMedia) develops open standards for media — spanning video, audio, still images, and immersive technologies. AOMedia brings together 49 global innovators — including tech leaders with decades of media tech experience and some of the world’s largest patent holders — to support this mission. Its steering committee consists of Amazon, Apple, Cisco, Google, Intel, Meta, Microsoft, Mozilla, Netflix, NVIDIA, Samsung Electronics, and Tencent. Learn more at www.aomedia.org.

Media Contact
Melissa Bednar
AOMedia Public Relations
[email protected]
781.876.8962